import React, { useState, useEffect, useMemo } from 'react'; import { BarChart, Bar, XAxis, YAxis, CartesianGrid, Tooltip, Legend, ResponsiveContainer, PieChart, Pie, Cell, BubbleChart, ScatterChart, Scatter, ZAxis } from 'recharts'; import { ChevronLeft, ChevronRight, Target, BarChart3, Users, Compass, Zap, Quote, Eye, Globe, MapPin, TrendingUp } from 'lucide-react'; const App = () => { const [currentSlide, setCurrentSlide] = useState(0); // 4AP Brand Colors const COLORS = { red: '#c50000', black: '#1a1a1a', grey: '#4a4a4a', lightGrey: '#f1f5f9', white: '#ffffff', chart: ['#c50000', '#1a1a1a', '#4a4a4a', '#8a8a8a', '#d1d1d1'] }; const slides = [ // Slide 1: Title { type: 'title', title: 'THE ANATOMY OF DESIRE', subtitle: '4AP Competitive Intelligence & Market Strategy 2025', content: 'Dominating the Power Triad: New York, California, and Florida.', footer: 'D.D. | Senior Strategy Memo' }, // Slide 2: Executive Summary { type: 'content', title: 'EXECUTIVE SUMMARY', icon: , content: (

"We aren't in the decor business. We are in the business of identity management. In NY, they buy for status. In FL, for heritage. In CA, for atmosphere."

KEY HUB

Florida (Weston/Miami) acts as the heart of our Diaspora Heritage market.

MARGIN DRIVER

Made-to-Order (JPG to Gold) eliminates inventory risk while maximizing prestige.

THE STRATEGIC GAP

Competitors like 1stDibs are too antique; Saatchi is too mass-market. 4AP occupies the "Curated Modern Heritage" niche—the only space where religion meets high design without the dust.

) }, // Slide 3: Portfolio Matrix { type: 'chart', title: 'PORTFOLIO MATRIX: BREADTH VS. DEPTH', subtitle: 'The Battle for SKU Dominance and Average Ticket (AOV)', chartType: 'bubble', content: 'This matrix displays the trade-off between catalog size (Width) and item specialization (Depth). Size of bubble represents AOV.' }, // Slide 4: Competition Grid { type: 'content', title: 'MARKET BATTLEGROUND 2025', icon: , content: (
Competitor Segment US Stronghold AOV (Est.) 2025 Focus
1stDibs Ultra-High Net Worth NY (Manhattan) $8,500 Authenticity Guarantees
Saatchi Art Emerging Collectors CA (Tech Hubs) $1,200 Visual Search AI
Joopiter Cultural Hype CA (Los Angeles) $12,000 Exclusive Drops
Uncommon Goods Mass Premium Gifting FL / Suburban $145 Artisan Storytelling
4AP Modern Identity The Triad (NY/CA/FL) $2,200 Prestige On-Demand
) }, // Slide 5: The Paradox of Choice { type: 'content', title: 'THE PARADOX OF CHOICE', icon: , content: (
"

More choices make us paralyzed, not free.

In the luxury market, 1stDibs and Saatchi sell a warehouse. They force the customer to be the curator.

4AP is the cure. We don't offer 1,000 pieces; we offer the 10 pieces that define a home.

WAREHOUSE MODEL

1stDibs: 1.2M SKUs. Customer feels fatigue. High bounce rates on mobile.

GALLERY MODEL

4AP: Curated Collections. Customer feels understood. High intent conversion.

) }, // Slide 6: Regional Share heatmap logic { type: 'chart', title: 'REGIONAL DOMINANCE BY STATE', subtitle: 'Estimated Market Penetration: NY, CA, and FL', chartType: 'bar', content: 'Comparison of competitive footprint across our three target hubs. Note the Florida GAP.' }, // Slide 7: US Market Share Distribution { type: 'chart', title: 'US MARKET SHARE DISTRIBUTION', subtitle: 'Estimated Share of High-End Art Commerce (2025 Projection)', chartType: 'pie', content: 'Visualizing the "Pie" and the available 15% opportunity for specialized boutique players like 4AP.' }, // Slide 8: Digital Traffic Acquisition { type: 'chart', title: 'DIGITAL TRAFFIC ACQUISITION', subtitle: 'Winning the Attention War: Channel Efficacy by Competitor', chartType: 'horizontalBar', content: 'Where the traffic comes from. Note the Social/Drop model of Joopiter vs. the SEO dominance of 1stDibs.' }, // Slide 9: Detailed Strategy by Hub { type: 'content', title: 'THE GEOGRAPHY OF DESIRE', icon: , content: (

NEW YORK

THE INTELLECTUAL FLEX

Focus on Manhattan/Brooklyn apartments. Small footprint, high status.

Sell: High-margin Art Prints. The "Original Feel" without the floor space.

Target: Curated Minimalism

FLORIDA

THE TRIBE GATHERING

Focus on Weston/Aventura. Large homes, hosting culture, strong heritage connection.

Sell: Porcelain Charger Plates & Menorahs. Be the table's centerpiece.

Target: Social Heritage

CALIFORNIA

THE SANCTUARY VIBE

Focus on LA/Newport. Tech wealth meets organic modernism.

Sell: Geometry & Flow. Use existing stock for "Ready-to-Ship" instant gratification.

Target: Mindful Modernism
) }, // Slide 10: Analyst Verdict { type: 'content', title: "THE ANALYST'S VERDICT", icon: , content: (

"Identity is the ultimate currency."

Stop trying to compete with the volume of Saatchi or the history of 1stDibs. 4AP's winning move is Prestige On-Demand.

Phase 1: Consolidate Florida. Settle the diaspora's home.

Phase 2: Use "Drops" like Joopiter to drive scarcity for Art Prints in NY.

Phase 3: Pivot to "Lifestyle" collections (Porcelain) to drive repeat purchase.

D.D. | Strategic Counsel

) } ]; const handleNext = () => setCurrentSlide((prev) => (prev + 1) % slides.length); const handlePrev = () => setCurrentSlide((prev) => (prev - 1 + slides.length) % slides.length); // Keyboard navigation useEffect(() => { const handleKeyDown = (e) => { if (e.key === 'ArrowRight') handleNext(); if (e.key === 'ArrowLeft') handlePrev(); }; window.addEventListener('keydown', handleKeyDown); return () => window.removeEventListener('keydown', handleKeyDown); }, []); const slide = slides[currentSlide]; // Chart Data const bubbleData = [ { name: '1stDibs', x: 100, y: 90, z: 8000, color: '#1a1a1a' }, { name: 'Saatchi', x: 90, y: 40, z: 1500, color: '#4a4a4a' }, { name: 'Uncommon', x: 60, y: 20, z: 145, color: '#8a8a8a' }, { name: 'Artware', x: 30, y: 70, z: 800, color: '#d1d1d1' }, { name: '4AP', x: 20, y: 65, z: 2200, color: '#c50000' }, ]; const barData = [ { state: 'NY', '1stDibs': 45, 'Saatchi': 20, 'Uncommon': 5, '4AP': 15, 'Others': 15 }, { state: 'CA', '1stDibs': 30, 'Saatchi': 45, 'Uncommon': 10, '4AP': 10, 'Others': 5 }, { state: 'FL', '1stDibs': 10, 'Saatchi': 10, 'Uncommon': 40, '4AP': 30, 'Others': 10 }, ]; const pieData = [ { name: '1stDibs', value: 40 }, { name: 'Saatchi', value: 25 }, { name: 'Uncommon Goods', value: 20 }, { name: '4AP Opportunity', value: 15 }, ]; const acquisitionData = [ { name: '1stDibs', SEO: 65, Social: 10, Email: 15, Paid: 10 }, { name: 'Joopiter', SEO: 10, Social: 80, Email: 5, Paid: 5 }, { name: 'Uncommon', SEO: 20, Social: 15, Email: 50, Paid: 15 }, { name: '4AP (Target)', SEO: 30, Social: 40, Email: 20, Paid: 10 }, ]; const renderChart = () => { if (slide.chartType === 'bubble') { return (
{ if (active && payload && payload.length) { const data = payload[0].payload; return (

{data.name}

AOV: ${data.z}

SKUs: {data.x}k+

); } return null; }} /> {bubbleData.map((entry, index) => ( ))}
); } if (slide.chartType === 'bar') { return ( ); } if (slide.chartType === 'pie') { return ( {pieData.map((entry, index) => ( ))} ); } if (slide.chartType === 'horizontalBar') { return ( ); } return null; }; return (
{/* Progress Bar */}
{/* Logo Branding */}
4AP
Strategy Deck
{slide.type === 'title' ? (

{slide.title.split(' ').map((word, i) => ( {word} ))}

{slide.subtitle}

{slide.content}

2025 Market Intelligence
New York • Florida • California
) : (
{slide.icon}

{slide.title}

{slide.subtitle}

{slide.type === 'chart' ? (
{renderChart()}

Deduction

{slide.content}

Target Trend

High niche specialization combined with high AOV creates a "moat" around the 4AP business model.

) : ( slide.content )}
)} {/* Slide Navigation Footer */}
Slide {currentSlide + 1} / {slides.length} — {slide.footer || "4AP Strategic Intelligence Report"}
{slides.map((_, i) => (
))}
); }; export default App;